Supercharge Your Retail Strategy

Your customer acquires your product in the physical world.
Learn and leverage their behaviour.

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Offline spend is being disrupted at a rapid pace. Stay ahead with real insights.

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Customer Intelligence

Get a deep understanding of your market and customer base by studying a wider sample
  • Understand your customer demographics & persona
  • Learn about your customer behaviour and store visit patterns
  • See how they interact with other brands and competitors

Audience Targeting

Create custom geo-behavioural audience segments using a combination of our rich data attributes.
  • Generate custom audience segments based on your campaign
  • Run conquesting campaigns by targeting your competitors
  • Retarget your own customers with strategic loyalty based messaging

Footfall Analytics

Industry leading footfall analytics solution that can help you see trends and patterns within your outlets.
  • See the footfall of all your stores and trends that occur
  • Measure the impact of campaign on your location visits
  • Understand the behaviour of your store visit patterns and loyalty

Site Selection

Use real world intelligence to expand and grow your business into unknown territory
  • Identify the optimal location for your next retail outlet
  • Use deep real world intelligence to map suitable locations
  • Predict potential sales based retail spend insights

Consumer Electronics Case Study

A leading consumer electronics brand optimised their ad spend using audience targeting and footfall attribution to understand their potential buyers.
  • 16% Visit Lift
  • 27% Decrease in Cost Per Visit
  • 3,203 Exposed Visits

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Drop us a message if you wish to learn more about Lifesight and how we can help you transform your business.