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Location Targeted Ad-Spend To Rise To USD$32 Billion By 2021 Globally

By EBIZU | Blog | No Comment

Nearly half of overall mobile ad-revenue will be generated from Geo-Targeted Ad-Spend within the next five years..

January 27, 2017
10

Articles

Location Driven O2O Attribution

By Logan | Articles | No Comment

In a marketing ecosystem that is getting increasingly complex and number-driven, everyone wants to get attribution right. It forms the very core of marketing decision-making today. So the challenge is not of intent. Then why has attribution remained an area that still needs tremendous unlearning and relearning even now?

December 13, 2017
10

In The News

Sales just a swipe away! Digital retail solutions provider, Ebizu, teams up with RHB to offer simplified e-retail solution

By Nik | In The News | No Comment

Digital Retail Solutions provider Ebizu teams up with RHB to offer simplified e-retail solution

July 24, 2015
2

All the news by date posted

Recent Posts

Articles
10

Location Driven O2O Attribution

By Logan | Articles | No Comment

In a marketing ecosystem that is getting increasingly complex and number-driven, everyone wants to get attribution right. It forms the very core of marketing decision-making today. So the challenge is not of intent. Then why has attribution remained an area that still needs tremendous unlearning and relearning even now?

December 13, 2017
8 min read
In The News
10

Sports Retailers - Are You Still Shooting Arrows In The Dark?

By Logan | In The News | No Comment

Sports retailers need a quick and amazing new marketing strategy, which is as data driven as their other retail counterparts. Geomarketing is one way to achieve it, because nothing is more of a give away of a customer’s hobbies and lifestyles as the places he goes when he is not at work!

December 13, 2017
8 min read
Articles
10

Real Estate Marketing - Data To The Rescue

By Logan | Articles | No Comment

Data allows real estate companies and middlemen such as dealers and brokers make engaging comparisons – between locations, between features, between neighborhood and safety best practices, as well as the right audience for each property.

December 13, 2017
8 min read
Articles
10

CMO's - Are You Really Data-Driven?

By Logan | Articles | No Comment

CMO’s today are required to play the role or somewhat close of the Chief Data Officer. Generic consumer insights gleaned from small samples of focused groups and primary research is hardly the rage anymore – it is a given.

November 25, 2017
8 min read
In The News
10

Fractional O2O Attribution

By Logan | In The News | No Comment

How Fractional O2O Attribution Will Improve Your Campaign Measurement.

November 22, 2017
8 min read

Calling all brands and advertisers who want to get higher returns on your advertising spend

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