Optimize ROAS with our privacy-safe, omni-channel marketing attribution platform that is powered by your first-party data.
Optimize ROAS with our privacy-safe, omni-channel marketing attribution platform that is powered by your first-party data.
Make daily optimization decisions with confidence using granular campaign performance insights.
Leverage industry standard multi-touch attribution models with your auto-tracked data.
Use our first-party identity graph to recognize & attribute sales from anonymous visitors.
In-platform or GA4 report numbers not adding up? Solve it with our independent multi-touch attribution tool.
Get a blended view of marketing attribution across all channels. See exactly what’s converting with the highest ROAS, update spends, refresh creatives, and more.
Fix duplicate attribution credit issues caused by biased in-platform reporting.
Get transparent performance reporting on channel, campaign, ad set, ad and creative level.
Compare between world class attribution models, look back windows, business KPIs, and more.
See how every order is given attribution credit across different ad & marketing channels. Deep dive into which marketing channels contribute to your top selling products & plan your product promotion strategy accordingly.
View your top customer journeys, dig deep into customer behaviours with 100+ touchpoints, and identify channels that contribute the most across journeys. Strategise open targeting vs retargeting campaigns with new insights.
Integrate with Ad & marketing channels you already use. Get started in minutes with 1-click integrations to Lifesight. Choose from 250+ apps to integrate from.
We identify, enrich & retain your marketing identifiers to mitigate signal loss up to 99%. Lifesight’s First-party ID graph powered by Server Side tracking ensures your Ad channels have the best attribution data - in a privacy first future.
Lifesight tracks every anonymous visit, maps it to your customer profiles, and sends conversion events back to ad channels in real-time. Give back power to your ad channels, and boost ROAS.
Using our native CAPI integrations with Facebook, Google & TikTok, you can do all this & more in a single click, no dev efforts needed.
Build customer segments using Lifesight’s enriched events. Use our pre-built RFM segments, or create using our drag-n-drop segment builder - from purchases, add-to-cart drops, page visits, etc.
Pass customer segments as custom audiences to Ad channels, and drive effective retargeting campaigns.
See how each channel contributes to your customer’s purchase, identify patterns from cohorts & RFM Segments - build insights beyond attribution, all the way to loyal customers!
Find hidden patterns in your new vs existing customer cohorts. Double down on marketing channels & campaigns with confidence!
Increase ROAS by up-to 40% & reduce CAC by up-to 35% with Lifesight’s world class attribution enriched with First-party ID graph & server side tracking.
1-Click integrations to all your ad & marketing channels, no devs required. Simply connect your store & marketing channels - and see the magic unfold!