Learn A to Z of DTC
Email Deliverability is the ability of an email to be properly received by a recipient's inbox without bouncing or being marked as spam.
Losing potential customers who visit an online store but leave without adding items to their cart or making a purchase.
Abandoned Cart rate is a metric that illustrates the percentage of potential customers who visited a website and left without completing a purchase.
Abandoned orders in app are shopping carts left incomplete by shoppers on mobile apps.
Abandoned orders on a website occur when potential customers add items to their online shopping cart but leave without completing the purchase.
Quality Score determines ad position, cost-per-click & evaluates ad relevance, landing pages & CTR.