Project Tag: featured

The Modern Customer Graph

Since its inception, Lifesight has always helped brands leverage data to make insightful marketing decisions. With today’s changes in consumer behavior, we have been led to build a more holistic approach to consumer data.

Ebook – A beginners guide to onboarding CRM data

Onboarding the powerful combination of real world attributes and first party data will help marketers deliver better results as compared to anything that cookies allowed for in the past. This ebook aims to guide marketers through the process of data onboarding

A Marketer’s Guide To Customer Intelligence

Whitepaper – A Marketer’s Guide To Customer Intelligence

The marketing ecosystem and consumer behaviour is going through rapid and lasting changes with technology, new privacy regulations, and the global pandemic at the heart of it. While the industry has faced multiple challenges, none of them compare to this massive evolution.

A top telco brand saw 16% increase in reward redemption and 7.5% visit lift

Case Study Leading Consumer E-Commerce Brand 16% Increase in Reward Redemption 7.5% Visit Lift to Partner Stores A telco brand wanted to deliver personalized campaigns on Facebook to drive new sign ups. They have partnerships with several retail brands and can leverage their rewards system. Latest Downloads featuredWebinars The Modern Customer Graph November 30, 2020 …

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