Trust your data again

Fix iOS & browser limitations and measure the true performance of your marketing with a privacy-centric automated MMM solution built for the modern marketer.

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Features

The future of MMM is here

Traditional MMM is dead. Our AI-powered, automated and continuous MMM solution helps you make critical budgeting and forecasting decisions with ease. No more guesswork.

Allocate budgets automatically

Train your model with your historical data and eliminate guesswork when budgeting.

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Fast model training in less than 45 mins

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Test different budget scenarios instantly

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Automated model refreshes based on customer lifecycle

Universal Attribution

Scale up your spend with confidence

Wondering how far you can push your budget to achieve your KPI? We can tell you when to stop.

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Stop overspending when scaling

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Predict your KPIs and tweak your budget with ease

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Put your budgets on the right channels

Universal Attribution

Built-in continuous calibration

Our integrated measurements stack enables calibration of your MMM & attribution models automatically.

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Leverage existing data integrations to generate MMM data feeds

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Uses lift values from attribution and experiments to calibrate model

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Retrain models easily with one click

Universal Attribution

Join the global movement of privacy-first brands building growth with Lifesight