Maximize Your Marketing ROI with Incrementality Testing

Unlock the power of precision with our Incrementality Testing Platform, pinpointing each campaign's value to navigate privacy first marketing with data-driven insights that illuminate the path to growth and efficiency.

Marketing Mix Modeling - Lifesight - Hero.png

Trusted by leading Brands & Agencies worldwide


Automated incremental lift tests made easy

Step into the future of marketing with our automated incremental lift testing platform which brings clarity and precision while measuring your campaign effectiveness, allowing for smarter, data-informed decisions in a landscape where accuracy leads to advantage.

Validate Your Marketing Strategy Scientifically

Use a proven scientific method to measure marketing effectiveness with confidence.

MMM Ft 2.webp

Get comprehensive experiment results & insights

Access detailed, insightful reports from experiments, providing a comprehensive view of performance and opportunities.

MMM Ft 1.webp

Calibrate your MMM model to the ground truth

Fine-tune your Marketing Mix Modeling (MMM) with real-world data, aligning it more closely with actual market dynamics

MMM Ft 3.webp

Spend with confidence & boost your ROAS!