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Delivering empathetic customer experiences with identity resolution
It has become increasingly critical for businesses to take a more holistic approach by individuating and understanding each consumer for who they really are and delivering customer experiences in moments that matter.
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Data Industry Allies Lifesight and Datarade Strengthen Partnership
Singapore Nov. 5, 2020 Leading customer intelligence platform, Lifesight, has announced its official partnership with Datarade, the fastest-growing global e-commerce platform for commercial datasets. Datarade’s …
Modern customer graph – the secret sauce of sound customer intelligence
Or why it’s about time brands started treating Emily, Jane, and Bob as diverse individuals despite some common attributes, using the modern customer graph and …
Defining the Customer Intelligence Value Chain, a 101
As the business environment gets increasingly competitive – more so in 2020 than ever before – it is critical that brands and organizations look at …
6 questions to ask your identity resolution partner
Identity resolution is one of the marketing ecosystem’s most important tools in today’s privacy-first landscape – a tool to finally get to know today’s complex, …
Three ways to maximize the value of your customer data
While first party customer data has always been important, the post-cookie, post-COVID customer will demand that their data is leveraged for bigger, better experience outcomes. …
Lifesight launches customer intelligence platform to help brands boost their customer data strategy
Singapore, October 7, 2020: Lifesight, a customer intelligence company, officially launched its brand new customer intelligence platform globally today. With the current crisis affecting millions …
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