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Delivering empathetic customer experiences with identity resolution
It has become increasingly critical for businesses to take a more holistic approach by individuating and understanding each consumer for who they really are and delivering customer experiences in moments that matter.
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6 questions to ask your identity resolution partner
Identity resolution is one of the marketing ecosystem’s most important tools in today’s privacy-first landscape – a tool to finally get to know today’s complex, …
Three ways to maximize the value of your customer data
While first party customer data has always been important, the post-cookie, post-COVID customer will demand that their data is leveraged for bigger, better experience outcomes. …
Lifesight launches customer intelligence platform to help brands boost their customer data strategy
Singapore, October 7, 2020: Lifesight, a customer intelligence company, officially launched its brand new customer intelligence platform globally today. With the current crisis affecting millions …
Why your brand needs a fresh customer intelligence strategy for the next decade
The world of marketing and business is changing as we speak. Data privacy regulations are evolving at a pace more rapid than ever before, bringing …
Three Opportunities For Marketers In A Privacy-First World
Many evolutions are in progress in the marketing world, giving marketers and brands the opportunity to start fresh by laying stronger foundations of data and consumer centricity
Why Identity Resolution Will Be A Part Of Every Marketer’s Data Strategy In The Privacy-First Era
With identity resolution paired with first party data, marketers can develop truly personalised campaigns to target their customers.
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