With the world gradually stepping out as the pandemic’s impact relents, advertising is returning outdoors again. In 2022, OOH ad spending is
From an outdoor interactive casino on the roads of Australia to the hyper-targeted delivery of beer ads in the UK, the last couple of years
Marketing spend on digital out of home advertising (DOOH) is expected to grow by over 10% annually between 2018 and 2021. In fact, digital’s
2020 has not been a good year for Out Of Home advertising. OOH sites saw a steep decline in footfall across APAC due to lockdowns and
Digital Out of Home (DOOH) market is predicted to be worth $32.1 billion by 2025. This growth is fueled by some critical factors that make