About 3 months ago, one of our premium retail brand clients came to us with an interesting challenge. Thus far primarily operating out of physical stores in most parts of the world, COVID-19 and related restrictions had forced them to execute omni-channel strategies – a decision that was a long time in the making but …
Data enrichment for customer delight in the age of omni-channel retail Read More »
2020 came with it’s fair share of ups and downs, virtual work from home and fluctuating markets. But in spite of that there have been key moments this year that we’re proud of.
The world of marketing and business is changing as we speak. Data privacy regulations are evolving at a pace more rapid than ever before, bringing privacy-first mindset to the forefront for the first time. Consumers and their needs and behaviours have been changing for some years – how and what they buy, how they consume …
Why your brand needs a fresh customer intelligence strategy for the next decade Read More »
It has become increasingly critical for businesses to take a more holistic approach by individuating and understanding each consumer for who they really are and delivering customer experiences in moments that matter.
