Solutions for Retail & CPG

Supercharge
your omni-channel retail data strategy

Leverage O2O customer intelligence to reach your customer through their journey

Retail is omni-channel.
Stay ahead with customer intelligence.

Leverage our dynamic identity graph to create a winning customer data strategy and build a competitive edge in today’s ever changing environments.

Fashion

Automotive

CPG

Sports

Pharma

Luxury

Petrol

Fitness

Cinemas

Cosmetics

Unify your customer data

Onboard your customer data from your websites, apps, CRM, email and databases to unify them and build a single source of truth.

Enrich your data to build intelligence

Get a deeper understanding of your anonymous customers using 2nd & 3rd party data enrichment and make data-driven marketing decisions.

Reach them and
others like them

Target your customer with personalized messaging through their O2O journeys and extend your reach using lookalike audiences.

Prove your marketing works

Measure your omni-channels campaigns and map your customer journey by connecting data from various channels using our hybrid identity resolution.

Fashion case study

Leading Fashion Apparel Brand

A leading fashion apparel brand optimised their ad spend using audience targeting and footfall attribution to understand their potential buyers.

Interested?
Let's get in touch!

Drop us a message if you wish to learn more about Lifesight and how we can help you transform your business.