Build Deep Consumer Insights
Gain a holistic, 360 degree view of your customer journey and make better business decisions with Lifesight’s best-in-class data solutions.
Gain a holistic, 360 degree view of your customer journey and make better business decisions with Lifesight’s best-in-class data solutions.
We process billions of mobile data points so you don’t have to.
Acquire
Acquiring high quality datasets at scale is difficult and time consuming. Several premium datasets are also very expensive to purchase and is only sold at a certain scale. We acquire data from trusted partners across multiple sources so that our raw data feed is robust.
Enrich
We ingest, match, and enrich big data through a robust data engine that is able to handle massive data streams and ensure that only the best quality data output is generated.
Process
We process billions of data points daily and turn them into actionable data products for various industries that require mobile consumer data to fill in the blanks in their datasets.
Know Your Customers, Better.
Use Cases
It is proven that physical world data brings huge value to any brand, app or enterprise with a data strategy and plays an integral part to improve customer acquisition, engagement and retention.
Customer Data
Enrichment
Enrich your customer profiles with new data attributes such as personas, home locality, work locality, app usage, retail store visits, etc. to build models.
Personalized
Marketing
Reach your customer with 1-1 personalized messaging with accurate recommendations and messaging based on their behaviour throughout the customer journey.
Consumer
Insights
Uncover your outlet visitor trends and competitor store and what are their interests, brand and category affinities and build competitive intelligence.
Audience Segmentation
& CRM Augmentation
Build granular audience segments using holistic profile data and layer visitation data on top your CRM data to conduct profile analysis and build a customer segmentation strategy.
Retail Planning
& Location Insights
Understand retail trends, catchment population profiles and people movement to identify best retail sites and predict outcomes.
Data Categories
We have a few core data types that can be accessed via API or as a data feed delivered at a certain interval. The data feeds differ from country to country and comes in varying levels of volume and density.
Data for All Verticals
Advertising & Marketing
Travel & Hospitality
Media & Publishing
Banking & Fintech
Retail & F&B
FMCG & CPG
Consumer Apps
Market Research
Transport & Deliveries
Many More …
Advertising & Marketing
Travel & Hospitality
Media & Publishing
Banking & Fintech
Retail & F&B
FMCG & CPG
Consumer Apps
Market Research
Transport & Deliveries
Many More …
Talk to our Data Experts