Case Study

Optimizing a digital campaign with footfall conversion data on The Trade Desk for Exxon Mobil

Exxon Mobil, a leading oil and gas brand wanted to measure footfalls driven to their various gas stations across Singapore as a result of their digital campaign. The Trade Desk was used to deliver the campaign. 



Download the case study to understand how Lifesight’s API based integration with The Trade Desk helped the brand to measure the footfall driven and optimize their media spend.