Retail Consumer Behaviour Evolution Post-COVID19
Everyone globally has been impacted by COVID-19 in some shape or form. Retailers are trying to understand and strategize what to do next based on consumer behaviour change as the world reopens and steps into a new normal.
In this webinar hosted by Lifesight, Tom Gregory & our Industry Partners have discussed the evolution of consumer behaviour and the importance for retailers to understand this change as they focus on winning customers in a post-COVID world.
Here’s what was discussed:
⦿ The changing face of retail – what are some of the trends, challenges and opportunities?
⦿ What’s the Impact of COVID-19 on local area marketing/local commerce?
⦿ What are some of the benefits of programmatic and data driven advertising in mobilizing COVID-19 aware consumers
⦿ How can retailers leverage ad tech, changing Offline and Online behavioural trends for improved marketing performance?
Watch the webinar to learn more!