marketers placing their bets on DOOH

Why are marketers placing their bets on DOOH in 2020?

Marketing spend on digital out of home advertising (DOOH) is expected to grow by over 10% annually between 2018 and 2021. In fact, digital’s share in the total global OOH ad spend is expected to rise to nearly 40%. These are some staggering numbers. In fact, in our own engagements with agency partners and brands, …

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