The Future of Marketing Measurement Is Here

Our unified marketing measurements platform empowers modern marketers to make better decisions using Universal Attribution, Marketing Mix Modelling, Incrementality Testing, and Causal AI.

Trusted by leading Brands & Agencies worldwide

Measure marketing performance & take action with confidence in a privacy-first world

Transform your marketing data into actionable insights. Use advanced forecasting & analytics to make data-backed decisions, optimize budget allocation, & achieve unmatched advertising efficiency.

CONNECT

Unlock the full potential of your marketing and customer data without any code or technical help.

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Import your data with ease using 250+ no-code integrations.

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Target the right audience with 20+ AI-generated segments.

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Improve your marketing performance with server-side tracking.

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MEASURE

Uncover the truth behind your marketing performance with a unified marketing measurement suite built for the privacy-first era.

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Measure the causal impact of marketing activities on business KPIs.

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Improve measurement accuracy with continuous testing & calibration.

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Leverage AI-powered marketing attribution for granular optimization.

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ACTION

Make optimal decisions & take quick action using the power AI-generated recommendations & forecasting.

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Plan, forecast & compare multiple marketing scenarios with ease.

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Instantly uncover opportunities with AI-generated recommendations.

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Understand the impact of decisions on your business KPIs before taking it.

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ANALYZE

Understand & track the true impact of your marketing decisions on the metrics that matter the most.

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Track the performance of your decisions & actions on business KPIs.

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Understand the impact of marketing on customer retention, LTV, profits & more.

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Get insights to inform your next budgetary & marketing decisions.

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Your trusted measurements partner

Google Ads
Meta
Amazon Ads
TikTok
theTradeDesk

Integrate with 250+ apps

Get started in minutes with seamless integrations that connect all your tools to a single source of truth.

Integrate with 250+ apps

Make your marketing dollar work for you

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Budget & campaign optimization

Maximize budget efficiency & campaign effectiveness, ensuring high ROI, with a bang for every buck spent.

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Forecasting & scenario planning

Use advanced simulation tools for planning & forecasting, turning uncertainty into clear, actionable strategy.

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Marketing impact assessment

Ditch your vanity metrics and start tracking the performance of your decisions on real business KPIs.

35%

increase in conversions with smarter budgets

See how this leading electronics brand increased ad budget using Marketing Mix Modeling on Lifesight Measure

“Within months of optimizing based on Lifesight’s MMM insights, marketing ROI increased over 35%. MMM allowed us to redistribute budget to the most effective channels, tightening targeting and supports our marketing team's plans for growth.”

VP Marketing,

Electronics brand with $1.5M ad spend per month.

8%

incremental lift in sales from social media ads

Read how a personal care brand increased ad budget with our Incrementality Measurement & Geo-Experiments

"Adopting Lifesight was a game-changer for our marketing team. The transparency it provides in terms of experiments and consumer interaction has been invaluable, allowing us to scale our initiatives, with enhanced engagement and sales."

CMO,

Personal-care brand earning $130M in ARR

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Future-proof your marketing measurements

Get access to a proven, AI-powered unified marketing measurement platform that will change how you drive marketing success in the privacy-first era.